Apple Music has announced Nigerian-born Afro-fusion singer and songwriter, Buju, as the latest featured artist in its “Africa Rising” artist development program.
Speaking on the development, Buju stated:
“I’m happy and proud to be the next Apple Music Africa Rising artist.
“I appreciate the genuine love and support my fans and the Apple Music team have shown me and I promise to never stop.”
Buju’s calling to be a performer manifested itself while he was studying Information Technology at the university. After fully realising his vision of being a singer, songwriter and record producer, he released his first single ‘Catch A Vibe’ in 2018.
It was his viral hit ‘Spiritual’ featuring Zlatan (2019) that skyrocketed him into the charts, earning him a nomination in the Rookie of the Year category at HipTV Headies Awards the same year, and then a win at the City People Music Awards for Revelation of the Year in 2020.
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Buju’s biggest career milestone came in 2020 when he released a remix of his hit single “L’Enu” featuring Burna Boy. He has frequently referred to the experience of getting to meet and work with the Grammy Award winner as one of the highlights of his life.
Apple Music’s Africa Rising is an exclusive artist development programme and companion playlist geared towards identifying, showcasing and elevating rising talent and introducing the next generation of African superstars.
Africa Rising alumni to date include Omah Lay, Manu Worldstar, Tems, Amaarae, Ayra Starr, Yaw Tog, Blxckie and Nikita Kering.
Africa Rising sees Apple Music select six artists every year who each receive a minimum of two months of editorial support across the Apple Music platform including a launch interview with Nadeska on Apple Music 1.